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Management Team

David J.Rosenthal

Founder,President & CEO,Atidan LLC

David J. Rosenthal founded Atidan in 2005 and currently serves as the company's President & CEO. He brings to Atidan more than 25 years of experience in technology, marketing and business development, with a focus on software, e-business and new technologies.

Prior to founding Atidan, David was a Partner and Vice President at Brivea LLC, an international business-intelligence services firm. He has also held senior IT management roles at CDI Corp., a recruiting, employment and engineering-services company, and worked in product management, product marketing and IT services at Ameritech Corp. David has a BA in Economics from Northwestern University and has completed coursework in the Executive MBA program at Lake Forest Graduate School of Management. He is a member of the New Jersey Technology Council, the New York Technology Council, Enterprise Forum of New York City and the Project Management Institute.

Kartavya Chitalia

Chief Executive Officer, Atidan
Technologies Pvt. Ltd (India), Global EVP,
Atidan LLC

Kartavya Chitalia founded Atidan in India in 2005, rapidly growing from two people to 50+ in just three years; with specialization in collaboration platforms, business intelligence, custom solutions and production support services. Kartavya brings to Atidan over 19 years of global experience in the software development and consulting industry. Seven of those 19 years were spent in the U.S as CEO of Atidan India and global EVP he leads the offshore development center in Mumbai.

Earlier, Kartavya led the 200+ people Mumbai development center of Net decisions (a.k.a Agilisys), a UK-based consulting firm catering to prestigious clients like McDonald's Europe, HCG, power, Invensys Japan etc. He was the co-founder and CTO of a recruitment software firm specializing in HR web services.

Starting his career as a developer in the US, Kartavya was elevated to director of product development at Personic, Inc (a.k.a. Xperius), a global leader in Human Capital Management software. He led large scale software projects for Microsoft, Accenture, CDI, Michael Page, Wells Fargo Bank, etc. and won performance and partnership awards. Kartavya has a Bachelors of Engineering in Electronics from Mumbai University, and holds several certificates in software technology and management.

Advait Chitalia

Vice President and Director Atidan
Technologies Pvt. Ltd (India)

Advait Chitalia, co-founded Atidan in 2005 and program managed several projects and customer accounts. Advait brings to Atidan over 14 years of experience in software entrepreneurship, product management, user experience design, presales and marketing.

Advait started his career as a software entrepreneur, co-founding Grey Matter India, a rapidly growing software consulting firm. More recently, he spent several years in product development and marketing, serving as the product head in India's well-known business house, Forbes Group, where he worked extensively on Self Service Technology (Smart Terminals) and launched the first ever Interactive Check-Digitization Kiosk in India. His wealth of experience in different technologies along with his extensive expertise across a wide breadth of vertical markets enables him to assist organizations in making the right technical decisions that deliver upon their visions.

Advait has a Bachelors of Engineering in Electronics from Mumbai University and a Master in Business Administration (Marketing) from Narsee Monjee Institute of Management Studies, Mumbai.

Jack A. Rosenbloom

General Counsel

Jack A. Rosenbloom serves as Atidan's General Counsel. He is responsible for directing the legal affairs of the company. Jack brings eleven years of legal experience as a corporate and tax lawyer, working for several major law firms in Pennsylvania and New Jersey Prior to practicing law, Jack worked as a consultant for Ernst & Young LLP and as a manager for a Fortune 100 company. Jack is a frequent lecturer and author in entrepreneurship and technology law He also is the principal of the Rosenbloom Law Group LLC, a boutique business law firm located in Conshohocken, Pennsylvania. Jack graduated from Rutgers University with B.A. and the Widener University School of Law, where he earned his JD, and was a member of the Moot Court Honor Society. Jack also received an LL.M. in Taxation from the Villanova University School of Law.


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